Why founders are important Steve Jobs made Apple the world’s most successful company with just two things: a dream, and help from millions of people. There would be no iPhone or Mac without the help of designers, engineers, marketers, lawyers, assembly workers, and countless others along the way. (Don’t even begin to think about all the managers involved.) Steve Jobs’ vision was just as important. As founder and CEO, Jobs created a company and culture that built some pretty innovative products. The next Steve Jobs isn’t who you think it is People looked high and low for the next Steve Jobs since his passing. Seeing as the Apple model clearly worked for Apple, VCs and angel investors would constantly invest in startups whose visionary founders had moonshot ideas and the determination to match. Yet Steve Jobs’ dream is attainable by anyone, and not just founders who look like him. Founders of backgrounds different from Jobs struggled to gain a foothold in the startup world for quite some time. Though these founders gained traction over the years, their companies represent a fraction of funded startups. There are still countless founders out there with brilliant ideas who aren’t getting their voices heard. Here’s how we’re fixing that When we launched Republic, we launched it for everyone. We’re far from content with the current startup/founder demographics, which is why highlighting underrepresented founders is a crucial part of who we are. To date, 25% of investments on Republic went to companies with underrepresented founders of color and 44% went to companies with a female founder. Compare that to 1% and 13%, respectively, for the industry. We made it easy to invest in companies with underrepresented founders. Though every company on Republic has related tags on their campaign page (eg. crypto, technology), companies featuring Minority Founders, for instance, say so right in those tags.
Now you’ll know from the get-go that you’re not just investing in a company — you’re supporting underrepresented founders with a dream.
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October 2021
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